Tom is an active member of the International Franchise Association and a former executive of some of the nations leading franchised concepts. He can assist companies needing to navigate the multi-layered regulatory landscape of franchising. Franchising is regulated at the federal level by the Federal Trade Commission and by certain states commonly referred to as “registration states”. Along with the franchise agreement (or contract) the key controlling document in franchising is the FDD (Franchise Disclosure Document). The document is the “prospectus” that all new franchisees will read and evaluate, quite often as the largest piece of their due diligence. The document shouldn’t be thought of only as a legal necessity but should be viewed as a tool to educate prospective franchisees on who you are and why your business model makes sense. Don’t let your legal documents kill your sales, have them help you close deals.